Stylerunner
Noise Noise Noise
Armadale, Victoria --
The Stylerunner store environment was conceived during the height of the Covid-19 pandemic. A time where the world faced challenge and constraint. Noise Noise Noise explored the effects of the global situation and decided to create a space that debated reality and explored the feeling of euphoric energy.
At the most simple level, the space utilises the power of colour and form to boost moods and incite positivity. The store encourages a positive emotional response for the customer - one to replicate the endorphins our brains and bodies are addicted to [and craving during the height of 2020].
A mind altering reality takes inspiration from digitised ‘new found world-esque’ futures, reinterpreting nature’s semiotic forms with a psychedelic spin, yet with a bulbous softness and ambience that ensures a fresh feminine approach. Gradients melt across the space in an energising trio of mint, blush and lilac whilst ambient scenes of natural aesthetics invoke pleasure, joy, and carefree abandon.
Role : Design Director
Built By : NRG Projects
Lighting : Lighting Partners Australia
Upholstery Production : Melbourne Corporate Interiors
Rug Production : Rugs Carpet and Design
Digital : Seen Technology
Photogrpahy : Arnaud Domange