Nike
trail running
Nike House of Innovation, NYC --
Built for the outdoors, the Nike Pegasus Trail is an all terrain shoe the required a spatial installation to reflect it’s purpose and adaptability in the outdoors. An elevated mound of faux terrain - rocks, sand and grassy reeds was produced off site and installed in modules within the store. All is completely scenic and developed for longevity within a high foot traffic area.
Role : Design Director
Producer : Crystal Baklanov
Built By : Bednark
Terrain scenic mound : Shopcat
